Shop concept

Chic and Modern

We can find the "Chic" in the basis of the Japanese culture, especially the Edo culture. The “modern” means a friendly, and warm refinement of the “chic”. In this new shop, we intend to offer many unique products in order to keep on growing our business. We believe that the traditional culture of Japan has various scenes that promote one to feel the beauty, the hope, and the power. For 25 years, we have been working with artists and artisans from different fields in order to improve our technique in the ART TENUGUI. In our new shop "Asano", we hope that our business culture is positively received in the country and also many countries outside Japan.

“Asa no Ha”means hemp leaf in Japanese

Original Art TENUGUI

There are about 300 kinds of original ART TENUGUI of Kabuki, including four seasons of Japan, the classics, the artist series, EDO-KOMON, the indigo dye and the mud dyes, as examples. The ART TENUGUI depends on the hand dye made from the skillful techniques of the traditional craftsmen. Thanks to such refined skills, our ART TENUGUI has vivid colors, elegance but also maintains the warmth of the cotton material. This Art continues to display the pride of Japanese culture. The original ART TENUGUI are displayed in the shop. In addition, the art frames that can enhance the ART TENUGUI tapestry are also offered for sale. Customers can enjoy the shop like an art gallery. There are eco-bags, cushions, shopcurtains, T-shirts, purses, and more to see and appreciate. Welcome to the ART TENUGUI world!

Promote the four seasons of Japan

The Seasons of the shop

During each season, the ART TENUGUI will be changed in order to promote the four seasons of Japan. In addition, an event corner will be established, where the artists and their works will be proudly introduced to the customers.


Our Featured Products